Global Electric Mountain Bike (e-MTB) Market Size, Trends & F.

Global Electric Mountain Bike (e-MTB) market

Published Date:Jun 2025
Industry: Automotive
Format: PDF
Page: 200
Forecast Period: 2025-2033
Historical Range: 2020-2024

Global Electric Mountain Bike (e-MTB) Market Segmentation, By Bike Type (Hardtail e-MTBs, Full-Suspension e-MTBs, Rigid e-MTBs), By Motor Type (Mid-Drive Motors, Hub Motors), By Battery Type (LeadAcid, NickelMetalHydride (NiMH), LithiumIon, Others), By Application (Recreational/Trail Riding, Downhill & Enduro, Cross-Country (XC) Riding, Adventure & Touring), By Sales Channel (Online Retail, Offline Retail, Direct-to-Consumer (DTC))- Industry Trends and Forecast to 2033

 

Global Electric Mountain Bike (e-MTB) market size was valued at USD 7689.3 million in 2024 and is expected to grow at a CAGR of 10.3% during the forecast period of 2025 to 2033.

 

Global Electric Mountain Bike (e-MTB) Market Overview

The Global electric powered mountain bike (e-MTB) marketplace is experiencing massive growth, pushed with the aid of using growing call for green transportation, journey tourism, and health activities. e-MTBs integrate the rugged overall performance of conventional mountain motorcycles with electric powered assistance, making them best for hard terrains and long-distance trails. Advancements in battery technology, light-weight materials, and clever functions like app integration and adjustable motor help have more desirable their attraction amongst each newbie riders and professionals. Europe leads the marketplace because of sturdy biking subculture and supportive infrastructure, whilst Asia-Pacific and North America are witnessing fast adoption. The marketplace is poised for endured growth globally.

 

Global Electric Mountain Bike (e-MTB) Market Scope

Factors

Description

Years Considered

·         Historical Period: 2020-2023

·         Base Year: 2024

·         Forecast Period: 2025-2033

Segments

·         By Bike Type: Hardtail e-MTBs, Full-Suspension e-MTBs, Rigid e-MTBs

·         By Motor Type: Mid-Drive Motors, Hub Motors

·         By Battery Type: LeadAcid, NickelMetalHydride (NiMH), LithiumIon, Others

·         By Application: Recreational/Trail Riding, Downhill & Enduro, Cross-Country (XC) Riding, Adventure & Touring

·         By Sales Channel: Online Retail, Offline Retail, Direct-to-Consumer (DTC)

Countries Catered

North America

·         United States

·         Canada

·         Mexico

Europe

·         United Kingdom

·         Germany

·         France

·         Spain

·         Italy

·         Rest of Europe

Asia Pacific

·         China

·         India

·         Japan

·         Australia

·         South Korea

·         Rest of Asia Pacific

Latin America

·         Brazil

·         Argentina

·         Rest of Latin America

Middle East & Africa

·         Saudi Arabia

·         South Africa

·         Rest of MEA

Key Companies

·         Accell Group

·         Brompton Bicycle Ltd

·         Giant Bicycles

·         Merida Bikes

·         Polygon Bikes

·         Rad Power Bikes, LLC

·         Scott Sports SA

·         Tern

·         Trek Bicycles

·         Yadea Technology Group Co., Ltd.

Market Trends

·         Increasing emphasis on sustainability and eco-friendly transportation

·         expansion of e-bike infrastructure

 

Global Electric Mountain Bike (e-MTB) Market Dynamics

The Global electric powered mountain bike (e-MTB) marketplace is present process dynamic transformation, pushed with the aid of using a mix of technological innovation, growing out of doors leisure trends, and an international shift in the direction of green mobility. e-MTBs provide pedal-help functionality, permitting riders to address steep, rugged terrains with decreased attempt whilst preserving the journey and bodily blessings of mountain biking. Increasing client hobby in health, fitness, and sustainable transportation is propelling demand, mainly amongst city dwellers, commuters, and out of doors enthusiasts.

 

Technological advancements, together with excessive-potential lithium-ion batteries, light-weight frames, mid-power motors, and included clever systems (along with GPS, journey tracking, and cellular app connectivity), are improving overall performance and rider experience. The marketplace is likewise taking advantage of developing electric powered mobility infrastructure, authority’s subsidies for e-bikes, and elevated bike-sharing applications in city and traveller regions. Europe stays the dominant region, way to robust biking infrastructure and an environmentally aware population, whilst North America and Asia-Pacific are witnessing speedy boom because of growing recognition and path development. Key gamers like Giant, Trek, Merida, Scott, and Rad Power Bikes are that specialize in product innovation, top class section launches, and strategic partnerships to reinforce their marketplace presence. Despite robust momentum, the marketplace faces demanding situations along with excessive preliminary costs, battery disposal concerns, and restrained charging infrastructure in far flung areas. Additionally, regulatory variations concerning e-MTB path get right of entry to can avoid adoption in a few regions. However, as sustainability and out of doors journey existence maintain to advantage tractions.

 

Global Electric Mountain Bike (e-MTB) Market Segment Analysis

The Global electric powered mountain motor motorcycle (e-MTB) marketplace is segmented throughout diverse dimensions, reflecting the range of customer preferences, technological choices, and using styles. By motor motorcycle type, the marketplace consists of hardtail, full-suspension, and inflexible e-MTBs. Hardtail e-MTBs function the front suspension fork and no rear suspension, making them lighter, greater cheap, and best for novices and path using. Full-suspension e-MTBs provide each the front and rear suspension, offering stronger consolation and manipulate on tough terrains, making them famous for downhill and enduro using. Rigid e-MTBs, missing any suspension, are much less not unusual place however might also additionally attraction to minimalist riders or the ones cycling on smoother paths. By motor type, e-MTBs are categorised into mid-power cars and hub cars. Mid-power cars, positioned on the motor motorcycle’s crank, provide higher weight distribution, torque, and overall performance on steep climbs, and are extensively utilized in top class e-MTBs. Hub cars, incorporated into the wheel hub, are less difficult and greater cheap however provide much less manipulate on technical terrains.

 

By battery type, the marketplace consists of lead-acid, nickel-metallic hydride (NiMH), lithium-ion, and others. Lithium-ion batteries dominate because of their light-weight, excessive strength density, and lengthy lifecycle. In contrast, lead-acid and NiMH batteries are steadily phasing out because of their decrease performance and better weight, aleven though they will nevertheless be utilized in low-fee fashions or rising markets. By application, e-MTBs serve riders throughout a couple of use instances inclusive of recreational/path using, downhill & enduro, cross-country (XC) using, and journey & visiting. Recreational riders are trying to find flexible e-MTBs for ordinary outside activity. Downhill and enduro require powerful, long-lasting motorcycles with advanced suspension. XC using needs light-weight and green overall performance for velocity and endurance, whilst journey and visiting cognizance on consolation, battery range, and tools capability for lengthy-distance travel. By income channel, the marketplace is split into on line retail, offline retail, and direct-to-customer (DTC). Online retail is developing because of comfort and broader version access, whilst offline retail stays robust for take a look at rides and personalised service. DTC manufacturers also are rising, supplying aggressive pricing and emblem engagement via on line platforms.

 

Global Electric Mountain Bike (e-MTB) Market Regional Analysis

Regionally, the worldwide electric powered mountain bike (e-MTB) marketplace suggests awesome nearby increase styles pushed via way of means of biking culture, infrastructure, and environmental policies. Europe dominates the e-MTB marketplace, led via way of means of nations like Germany, France, and the Netherlands, in which robust cycling infrastructure, authority’s subsidies, and an excessive choice for green shipping guide sturdy demand. The place is likewise a hub for innovation, with many top rate manufacturers and specialised path networks. North America is witnessing fast adoption, in particular withinside the U.S. and Canada, pushed via way of means of growing out of doors leisure hobby, increasing path access, and developing purchaser attention on health and sustainable mobility. Asia-Pacific is a rising excessive-capacity place, mainly in China and Japan, in which growing urbanization, disposable incomes, and hobby in electric powered mobility are fuelling marketplace expansion. Countries like China additionally lead in battery manufacturing and factor manufacturing, helping nearby increase. Latin America and the Middle East & Africa are steadily adopting e-MTBs, with increase pushed via way of means of city mobility demanding situations and developing cognizance of electrical alternatives.

 

Global Electric Mountain Bike (e-MTB) Market Key Players

·         Accell Group

·         Brompton Bicycle Ltd

·         Giant Bicycles

·         Merdia Bikes

·         Polygon Bikes

·         Rad Power Bikes, LLC

·         Scott Sports Sa

·         Tern

·         Trek Bicycles

·         Yadea Technology Group Co., Ltd.

 

Recent Developments

In May 2024, Audi expanded its e-mobility offerings with the launch of a limited-edition electric mountain bike (eMTB) designed in collaboration with Fantic. This new enduro-style eMTB features a robust aluminum frame and is equipped with a powerful Brose S-MAG 250-watt motor, providing up to 90 Newton meters of torque and four levels of electrical assistance: Tour, Eco, Sport, and Boost.

 

In July 2024, DJI entered the electric bike market with the Amflow PL, a carbon fiber electric mountain bike featuring their new Avinox drive system. The bike includes a mid-drive motor with smart assistance technology, offering four standard assist modes and a Boost mode, all customizable via the Avinox app. It comes with two battery options, 600Wh and 800Wh, with fast charging capabilities using GaN technology. The bike features a 2-inch OLED touchscreen display with advanced connectivity options and a range of smart features including bike security and real-time status updates.

 

Research Methodology

At Foreclaro Global Research, our research methodology is firmly rooted in a comprehensive and systematic approach to market research. We leverage a blend of reliable public and proprietary data sources, including industry reports, government publications, company filings, trade journals, investor presentations, and credible online databases. Our analysts critically evaluate and triangulate information to ensure accuracy, consistency, and depth of insights. We follow a top-down and bottom-up data modelling framework to estimate market sizes and forecasts, supplemented by competitive benchmarking and trend analysis. Each research output is tailored to client needs, backed by transparent data validation practices, and continuously refined to reflect dynamic market conditions.

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