Global Electric Mountain Bike
(e-MTB) Market Segmentation, By Bike Type (Hardtail e-MTBs, Full-Suspension
e-MTBs, Rigid e-MTBs), By Motor Type (Mid-Drive Motors, Hub Motors), By Battery
Type (Lead‑Acid, Nickel‑Metal‑Hydride
(NiMH), Lithium‑Ion, Others), By Application (Recreational/Trail Riding,
Downhill & Enduro, Cross-Country (XC) Riding, Adventure & Touring), By
Sales Channel (Online Retail, Offline Retail, Direct-to-Consumer (DTC))-
Industry Trends and Forecast to 2033
Global Electric Mountain Bike
(e-MTB) market size was valued at USD 7689.3 million in 2024 and is expected to
grow at a CAGR of 10.3% during the forecast period of 2025 to 2033.
Global Electric Mountain Bike (e-MTB) Market Overview
Global Electric Mountain Bike (e-MTB) Market Scope
Factors |
Description |
Years Considered |
·
Historical Period: 2020-2023 ·
Base Year: 2024 ·
Forecast Period: 2025-2033 |
Segments |
·
By Bike Type: Hardtail e-MTBs, Full-Suspension
e-MTBs, Rigid e-MTBs ·
By Motor Type: Mid-Drive Motors, Hub Motors ·
By Battery Type: Lead‑Acid,
Nickel‑Metal‑Hydride (NiMH), Lithium‑Ion,
Others ·
By Application: Recreational/Trail Riding,
Downhill & Enduro, Cross-Country (XC) Riding, Adventure & Touring ·
By Sales Channel: Online Retail, Offline
Retail, Direct-to-Consumer (DTC) |
Countries Catered |
North America ·
United States ·
Canada ·
Mexico Europe ·
United Kingdom ·
Germany ·
France ·
Spain ·
Italy ·
Rest of Europe Asia Pacific ·
China ·
India ·
Japan ·
Australia ·
South Korea ·
Rest of Asia Pacific Latin America ·
Brazil ·
Argentina ·
Rest of Latin America Middle East
& Africa ·
Saudi Arabia ·
South Africa ·
Rest of MEA |
Key Companies |
·
Tern |
Market Trends |
·
Increasing emphasis on sustainability and
eco-friendly transportation ·
expansion of e-bike infrastructure |
Global Electric Mountain Bike
(e-MTB) Market Dynamics
The Global electric powered
mountain bike (e-MTB) marketplace is present process dynamic transformation,
pushed with the aid of using a mix of technological innovation, growing out of
doors leisure trends, and an international shift in the direction of green
mobility. e-MTBs provide pedal-help functionality, permitting riders to address
steep, rugged terrains with decreased attempt whilst preserving the journey and
bodily blessings of mountain biking. Increasing client hobby in health,
fitness, and sustainable transportation is propelling demand, mainly amongst
city dwellers, commuters, and out of doors enthusiasts.
Technological advancements,
together with excessive-potential lithium-ion batteries, light-weight frames,
mid-power motors, and included clever systems (along with GPS, journey
tracking, and cellular app connectivity), are improving overall performance and
rider experience. The marketplace is likewise taking advantage of developing
electric powered mobility infrastructure, authority’s subsidies for e-bikes,
and elevated bike-sharing applications in city and traveller regions. Europe
stays the dominant region, way to robust biking infrastructure and an
environmentally aware population, whilst North America and Asia-Pacific are
witnessing speedy boom because of growing recognition and path development. Key
gamers like Giant, Trek, Merida, Scott, and Rad Power Bikes are that specialize
in product innovation, top class section launches, and strategic partnerships
to reinforce their marketplace presence. Despite robust momentum, the
marketplace faces demanding situations along with excessive preliminary costs,
battery disposal concerns, and restrained charging infrastructure in far flung
areas. Additionally, regulatory variations concerning e-MTB path get right of
entry to can avoid adoption in a few regions. However, as sustainability and
out of doors journey existence maintain to advantage tractions.
Global Electric Mountain Bike
(e-MTB) Market Segment Analysis
The Global electric powered
mountain motor motorcycle (e-MTB) marketplace is segmented throughout diverse
dimensions, reflecting the range of customer preferences, technological
choices, and using styles. By motor motorcycle type, the marketplace consists
of hardtail, full-suspension, and inflexible e-MTBs. Hardtail e-MTBs function
the front suspension fork and no rear suspension, making them lighter, greater
cheap, and best for novices and path using. Full-suspension e-MTBs provide each
the front and rear suspension, offering stronger consolation and manipulate on
tough terrains, making them famous for downhill and enduro using. Rigid e-MTBs,
missing any suspension, are much less not unusual place however might also
additionally attraction to minimalist riders or the ones cycling on smoother
paths. By motor type, e-MTBs are categorised into mid-power cars and hub cars.
Mid-power cars, positioned on the motor motorcycle’s crank, provide higher
weight distribution, torque, and overall performance on steep climbs, and are
extensively utilized in top class e-MTBs. Hub cars, incorporated into the wheel
hub, are less difficult and greater cheap however provide much less manipulate
on technical terrains.
By battery type, the marketplace
consists of lead-acid, nickel-metallic hydride (NiMH), lithium-ion, and others.
Lithium-ion batteries dominate because of their light-weight, excessive
strength density, and lengthy lifecycle. In contrast, lead-acid and NiMH
batteries are steadily phasing out because of their decrease performance and
better weight, aleven though they will nevertheless be utilized in low-fee
fashions or rising markets. By application, e-MTBs serve riders throughout a
couple of use instances inclusive of recreational/path using, downhill &
enduro, cross-country (XC) using, and journey & visiting. Recreational
riders are trying to find flexible e-MTBs for ordinary outside activity.
Downhill and enduro require powerful, long-lasting motorcycles with advanced
suspension. XC using needs light-weight and green overall performance for
velocity and endurance, whilst journey and visiting cognizance on consolation,
battery range, and tools capability for lengthy-distance travel. By income channel,
the marketplace is split into on line retail, offline retail, and
direct-to-customer (DTC). Online retail is developing because of comfort and
broader version access, whilst offline retail stays robust for take a look at
rides and personalised service. DTC manufacturers also are rising, supplying
aggressive pricing and emblem engagement via on line platforms.
Global Electric Mountain Bike
(e-MTB) Market Regional Analysis
Regionally, the worldwide
electric powered mountain bike (e-MTB) marketplace suggests awesome nearby
increase styles pushed via way of means of biking culture, infrastructure, and
environmental policies. Europe dominates the e-MTB marketplace, led via way of
means of nations like Germany, France, and the Netherlands, in which robust
cycling infrastructure, authority’s subsidies, and an excessive choice for
green shipping guide sturdy demand. The place is likewise a hub for innovation,
with many top rate manufacturers and specialised path networks. North America
is witnessing fast adoption, in particular withinside the U.S. and Canada,
pushed via way of means of growing out of doors leisure hobby, increasing path
access, and developing purchaser attention on health and sustainable mobility.
Asia-Pacific is a rising excessive-capacity place, mainly in China and Japan,
in which growing urbanization, disposable incomes, and hobby in electric
powered mobility are fuelling marketplace expansion. Countries like China
additionally lead in battery manufacturing and factor manufacturing, helping
nearby increase. Latin America and the Middle East & Africa are steadily
adopting e-MTBs, with increase pushed via way of means of city mobility
demanding situations and developing cognizance of electrical alternatives.
Global Electric Mountain Bike (e-MTB) Market Key Players
·
Accell Group
·
Brompton Bicycle Ltd
·
Giant Bicycles
·
Merdia Bikes
·
Polygon Bikes
·
Rad Power Bikes, LLC
·
Scott Sports Sa
·
Tern
·
Trek Bicycles
·
Yadea Technology Group Co., Ltd.
Recent Developments
In May 2024, Audi expanded its e-mobility
offerings with the launch of a limited-edition electric mountain bike (eMTB)
designed in collaboration with Fantic. This new enduro-style eMTB features a
robust aluminum frame and is equipped with a powerful Brose S-MAG 250-watt motor,
providing up to 90 Newton meters of torque and four levels of electrical
assistance: Tour, Eco, Sport, and Boost.
In July 2024, DJI
entered the electric bike market with the Amflow PL, a carbon fiber electric
mountain bike featuring their new Avinox drive system. The bike includes a
mid-drive motor with smart assistance technology, offering four standard assist
modes and a Boost mode, all customizable via the Avinox app. It comes with two
battery options, 600Wh and 800Wh, with fast charging capabilities using GaN
technology. The bike features a 2-inch OLED touchscreen display with advanced
connectivity options and a range of smart features including bike security and
real-time status updates.
Research Methodology
At Foreclaro Global Research, our
research methodology is firmly rooted in a comprehensive and systematic
approach to market research. We leverage a blend of reliable public and
proprietary data sources, including industry reports, government publications,
company filings, trade journals, investor presentations, and credible online
databases. Our analysts critically evaluate and triangulate information to
ensure accuracy, consistency, and depth of insights. We follow a top-down and
bottom-up data modelling framework to estimate market sizes and forecasts,
supplemented by competitive benchmarking and trend analysis. Each research
output is tailored to client needs, backed by transparent data validation
practices, and continuously refined to reflect dynamic market conditions.